Sábado, 10 de diciembre de 2016

| 2009/09/08 00:00

Colombia Hearts D.C.

Sept 08--Colombia, it seems, has left its heart in Washington. About 40 of them, actually.

Colombia Hearts D.C.

Perhaps you've seen the colorful hearts strategically located around town, like the one in the picture from Dupont Circle. They're there to raise awareness of Colombia. Long known for its drug trafficking and murders, the country is trying to change its image.

A well-done piece by Anthony Bourdain on the Travel Channel was a good start. But the media assault was picked up by the Colombian tourism board, which has placed the hard-to-miss hearts around D.C. as part of its "Discover Colombia Through Its Heart" campaign with the hope that they will make us want to visit.

Whether a few cheerful hearts will make us forget about years of violence is questionable, but at least one group in town isn't ready to hop a flight to Bogota just yet.
 
Read more here.
 
Semana International delivers news about Colombia in English. Find more in our home.

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